GUWAHATI: Disney+ Hotstar has announced its partnership with Coldplay to live stream the band's Music of the Spheres World Tour concert to audiences across India. Scheduled for Republic Day, the performance in Ahmedabad will be the band's largest-ever stadium show in the country. The streaming platform aims to deliver a high-quality live experience, allowing fans nationwide to enjoy the concert across various devices, according to the company.
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“At Disney+ Hotstar, we have revolutionised India’s entertainment and sports consumption by captivating viewers with unparalleled immersive experiences and consistently delivering value to our partners, advertisers and audiences. Our partnership with Coldplay reflects our commitment to bringing iconic cultural experiences to audiences nationwide. By leveraging our advanced technology and unmatched reach, we are breaking the barriers around privileged access to premium entertainment, and making it available for all, fostering a shared celebration across the country,” said Sanjog Gupta, CEO, JioStar – Sports.
In addition to the live stream, subscribers will have access to exclusive behind-the-scenes content from the band. The Ahmedabad concert is part of Coldplay’s Music of the Spheres World Tour, celebrated as the highest-grossing rock tour of all time. To ensure a seamless streaming experience, Disney+ Hotstar is collaborating with Cisco. The platform is also offering sponsorship opportunities for brands, fan engagement initiatives, and post-concert highlight features.
Chris Martin, Coldplay’s lead singer, shared his excitement for the event, posting on Disney + Hotstar Instagram, “Namaste to all our friends in India. We’re thrilled to share that on the 26th of January, our show from Ahmedabad will be streaming live on Disney+ Hotstar, so you can watch it from anywhere in India. We hope you’ll join us – we’re so excited to visit your beautiful country. Sending lots of love!”